Salesforce CEO demands safety for Dreamforce attendees

2 mins read

Keeping attendees safe at next month’s Dreamforce conference is the top priority of Salesforce CEO Marc Benioff. 

This year’s annual Dreamforce conference at the Moscone Center will happen in the middle of the city’s rising problems with public safety and open-air drug market. 

“It’s our largest annual conference of the year,” said President and CEO of San Francisco Travel Association, Jeff d’Alessandro. “It brings 40,000 delegates into San Francisco, who spend tens of millions of dollars on our economy. It’s important not only for Dreamforce, but for all of our conferences, that they have a good time, that the delegates feel safe.”

Last year’s Dreamforce conference ended with no major incidents and San Francisco Supervisor Asha Safai has plans to make 2023 the same. 

“What we have heard more than anything is people want to feel safe going to and from the different events. They want to see the city is committed to keeping the streets clean and safe. We need to do everything we can to have police presence,” said Safai.

San Francisco Mayor London Breed’s office sent the press a statement regarding public safety at Dreamforce. It reads in part:

“San Francisco is committed to making Dreamforce a world-class event, as we do year after year. The city works closely with Salesforce and our hospitality partners to welcome all the attendees and ensure the resources are in place to make it safe, welcoming, and vibrant for all.”


Charlene is a Bay Area journalist who hails from the small community of Fresno. Drawing from her experience writing for her college paper, Charlene continues to advocate for free press and local journalism. She also volunteers in all the beach cleanups she can because she loves the water.